About Us

Our mission is to create a more connected and collaborative business landscape. We do this by connecting Wisconsin’s small businesses (any business with less than 100 employees) with potential customers and partners. WiDEN helps small businesses expand their reach through enhanced visibility, access business opportunities and thrive competitively. By participating in the Wisconsin Diverse Enterprise Network (WiDEN), you become a part of an online community of businesses of all sizes and professionals from all backgrounds who share a desire for economic inclusivity and business growth. The WiDEN business directory is a seamless, easy-to-navigate listing of Wisconsin businesses that offers a comprehensive overview of a business, making it simple for customers to discover and support them. The benefits for businesses that are a part of WiDEN does not stop at the directory. WiDEN also offers technical assistance providers throughout Wisconsin the opportunity to list educational opportunities, resources, and networking events to help businesses network and develop the knowledge they need to succeed. We will also offer the opportunity of larger businesses the ability to list their procurement opportunities, allowing businesses the opportunities to access these listings in an effort to grow their businesses through contracts.

We believe that every business in Wisconsin should have an equal opportunity to grow and eventually thrive, regardless of demographics, socio-economic background or identity. It is our commitment to help businesses and professionals succeed by creating a platform that connects them with potential customers and partners.

We are proud to be an integral part of Wisconsin’s robust business community and are committed to creating a business climate in which businesses can connect, collaborate and thrive!