About Us

Connecting ethnic and diverse businesses and professionals

At WiDEN, we are a community of businesses and professionals from diverse backgrounds who share a passion for inclusivity and collaboration. Our business directory is a comprehensive listing of ethnic and diverse businesses that make it simple to discover and support them. Our commitment to diversity and inclusion goes beyond our directory. We offer the opportunity to list mentorship programs, seminars, workshops, and networking events to help businesses and professionals develop the skills and knowledge they need to succeed.

Our mission is to create a more inclusive, collaborative business landscape, connecting businesses and professionals with potential customers and partners to help them thrive. Our directory of ethnic and diverse businesses makes it easy for customers to find and support these businesses, while our comprehensive networking and training event listings provide businesses and professionals with the resources they need to succeed. We believe that everyone should have an equal opportunity to do so, regardless of their background or identity. We recognize that diversity and inclusion are essential for creating a thriving economy. We are committed to helping businesses and professionals succeed by creating a platform that connects them with potential customers and partners. We are proud to be a part of Wisconsin’s growing community and committed to making a positive impact on the world.